Posts Tagged Sports sponsorship

FIFA’s commercial partners urged to make their voices heard

In this May 19, 2015 file photo FIFA President Sepp Blatter attends a press conference in Jerusalem. Blatter is seeking reelection at the FIFA congress in Zurich where six soccer officials were arrested and detained by Swiss police on Wednesday, May 27, 2015 pending extradition at the request of U.S. authorities after a raid at a luxury hotel. The officials are in Switzerland for the FIFA congress and presidential election.   (AP Photo/Tsafrir Abayov)

LONDON (AP) — FIFA’s sponsorship paymasters are facing mounting calls to put pressure on soccer’s global governing body to clean up its act — and fast — following Wednesday’s arrest of seven officials.

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SMI, Coca-Cola extend partnership 5 years

CONCORD, N.C. (AP) — Speedway Motorsports Inc. and The Coca-Cola Co. have extended their partnership for five more years through 2020.

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Blatter set to polarize opinion for 4 more years at FIFA

FIFA President  Sepp Blatter attends a press conference in Jerusalem, Tuesday, May 19, 2015. Blatter said Tuesday he is on a “mission of peace” to resolve tensions between the Israeli and Palestinian soccer federations in hopes of staving off a Palestinian bid to oust Israel from the world governing body. (AP Photo/Tsafrir Abayov)

GENEVA (AP) — Sepp Blatter divides opinion so much even his opponents are charmed by him.

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