Posts Tagged Sports marketing

Rays’ minor league team cancels ‘A-Rod Juice Box’ promotion

New York Yankees' Alex Rodriguez (13) reacts after he struck out during the ninth inning of an interleague baseball game against the Washington Nationals at Nationals Park, Tuesday, May 19, 2015, in Washington. The Nationals won 8-6 in 10 innings. (AP Photo/Alex Brandon)

NEW YORK (AP) — What began as “A-Rod Juice Box” promo night for a Tampa Bay Rays minor league team quickly became Apology Night.

Read the rest of this entry »

Tags: , , , , , , , , ,

Rays’ minor league team cancels ‘A-Rod Juice Box’ promotion

New York Yankees' Alex Rodriguez (13) reacts after he struck out during the ninth inning of an interleague baseball game against the Washington Nationals at Nationals Park, Tuesday, May 19, 2015, in Washington. The Nationals won 8-6 in 10 innings. (AP Photo/Alex Brandon)

NEW YORK (AP) — A minor league team of the Tampa Bay Rays has canceled an “A-Rod Juice Box” promotion that barbed slugger Alex Rodriguez after a complaint by the New York Yankees.

Read the rest of this entry »

Tags: , , , , , , , , ,